Mama Mia is what is normally called a jukebox musical. A jukebox musical is actually what they call shows that use popular songs as their musical score. These are the easily recognizable types and are usually a hit to teenagers and yuppies. It makes a link from the people who hate the stuffiness and formality of broadway musicals to art elitists who appreciate the complexity of opera live shows. The marketing of Mama Mia tickets and how swiftly it got sold out demonstrates that this kind of musical extends beyond age and musical exposure level.
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